***** Using Social Media for Global Security. By Ravi Gupta and Hugh Brooks. Wiley, www.wiley.com; 456 pages; $39.99; also available as an e-book.
While teenagers, marketers, and celebrities seem to dominate the sphere of social media, all those connections can be a valuable tool for security professionals. The notion of social media analytics (SMA) didn’t even exist a few years ago, but it can enable organizations to mine intelligence from social media conversations.
Using Social Media for Global Security is written for cybersecurity professionals, security analysts, policy experts, decision-makers, activists, and law enforcement personnel. It explains how to use the myriad social network communities and SMA to ensure greater levels of security. That said, this is not an easy read. The reader needs to be quite comfortable with the core social networking sites, in addition to advanced networking tools. The user of these techniques should also be comfortable with statistics and advanced analytic techniques.
The book notes that terrorists and criminal elements have been exploiting social media for years. Most security professionals will need to play catch-up in the realm of social media. For those who want to harness the power of social media and are willing to put the time and effort into getting that data, this book is an excellent resource.